Daily: Threads on Lower Apple Sales Estimates and on the Irish Economy

Quick post here. Apple's sales estimates were downgraded, as I posted yesterday. The reason for the downgrade was channel and supplier checks which revealed lower sales volume than initially believed. Apparently, Apple has told suppliers to cut volume because demand is less than anticipated. As I mentioned a few weeks ago, Apple's new strategy, which is a dodge between price, margin and volume,  is much more dependent on good volume. And Apple had a very bullish Q1 forecast for sales volume. Unfortunately, it looks like the volume is not as high as anticipated. And the potential for even Q1 to disappoint is larger as a result. While I am not surprised that Apple is experiencing margin compression as the Wal-Mart post below shows, it would be surprising if Apple missed its own Q1 forecast. ...


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